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Match Madness: Tennis Channel airing 'Sunshine Double' again in 2024

Match Madness: Tennis Channel airing 'Sunshine Double' again in 2024

Tennis Channel, its second network T2 and its streaming-service Tennis Channel Plus will again turn March into “Match Madness” for aficionados of the sport in 2024.  With stunning upsets, busted brackets and the best men’s and women’s players in the world chasing championships in Southern California and South Florida, the network’s platforms will become the round-the-clock home of each event for the next month. The action begins today, March 6, at 1 p.m. ET.

More than 550 total hours of coverage are planned this year, from first ball opening day to trophy ceremonies on championship Sunday.  Typical lineups include 12-hour blocks of live competition, followed by all-night encore replays.

Above: Tennis at the BNP Paribas Open. Photo: Cinzia Elena via Flickr (CC-BY-NC-ND 2.0 Deed).

Coverage at the Indian Wells Tennis Garden will begin at 1 p.m. ET most days, with lead-in show Tennis Channel Live at the BNP Paribas Open.  Matches start at 2 p.m. ET.  Tennis Channel plans to show more than 110 hours of live television this year, and another 150-plus hours of encores, for more than 250 total hours dedicated to the tournament.  On Saturday, March 17, at 2 p.m. ET, the women’s singles final will take place, followed by the men’s singles championship at 5 p.m. ET.

A similar schedule is in place for Hard Rock Stadium in Miami Gardens, Fla.  The key difference is in Tennis Channel Live at the Miami Open, which will take place at the end of live coverage most days.  Matches usually get underway at 11 a.m. ET, and Tennis Channel expects to deliver close to 300 hours of coverage: more than 120 live and 170 encore.  The women’s singles final is set for 3 p.m. ET Saturday, March 30, with the men’s following at the same time the next afternoon.

Above: A look at the Miami Open. Photo: Miami Open presented by Itaú.

T2 will carry live matches most days, competition that will not appear on Tennis Channel.  T2 is available to everyone in the United States for free on various platforms, including Amazon Freevee, Roku and Samsung TV+.  Tennis Channel Plus, also available to everyone in the country, will carry live matches during the BNP Paribas Open and Miami Open and give viewers the opportunity to select from multiple courts.  As in the past, all matches from both tournaments will be available on demand after their completion, regardless of which platform on which they first appeared.


Source: Tennis Channel. Top Image: Tennis Channel via Facebook.

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