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International Tennis Hall of Fame Announces Brand Partners Ahead of Roger Federer and Mary Carillo Induction

International Tennis Hall of Fame Announces Brand Partners Ahead of Roger Federer and Mary Carillo Induction

The International Tennis Hall of Fame has announced its 2026 brand partners ahead of a busy summer of events on its historic grounds in Newport, R.I.

The new and returning organizations span 15 sponsorship categories, with 86 percent returning and 53 percent expanding partnerships during a major period of growth for the ITHF.

The announcement comes as the Hall of Fame prepares for a sold-out weekend of events for the 2026 Induction Celebration honoring Roger Federer and Mary Carillo.

Photo credit: Esther Lim, CC BY-SA 2.0, via Wikimedia Commons.

Each organization’s commitment will support the ITHF’s mission to preserve and promote the history of tennis and celebrate its champions to inspire excellence across generations globally.

This year’s partnership roster features seven returning year-round sponsors, including BNP Paribas, Chubb, EY, Fidelity Investments, Infosys, Rolex and 11th Hour Racing.

Chubb and Fidelity Investments will both reprise their presenting sponsorship roles for select ticketed events at this summer’s Class of 2026 Induction Celebration: Courting Fashion presented by Chubb and the Hall of Fame Celebrity Pro Classic presented by Fidelity Investments.

Collector's card courtesy of Florida Tennis contributor Adam Ross.

Cerity Partners joins as a new year-round partner, becoming the title sponsor of the Hall of Fame Open and the sponsor of the ITHF’s TennisWorthy series.

Additional new partners include Wilson, now serving as the Official Sportswear, Footwear, Tennis Ball, Racquet and Technical Partner of the ITHF; Silent Pool Gin, the Official Cocktail Partner of the ITHF; and BMW, the Official Vehicle of the ITHF.

These brands will be present at select fan-focused events hosted by or on the grounds of the International Tennis Hall of Fame, alongside returning partners Brooks Brothers, Stella Artois and 11th Hour Racing.

Photo credit: International Tennis Hall of Fame.

“We are proud to partner with an exceptional group of sponsors who share our passion for tennis and commitment to celebrating the sport’s greatest champions,” said Jeff Harrison, EVP of Revenue at the International Tennis Hall of Fame. “Their support allows us to create more opportunities for fans to join in the celebration of the Class of 2026, while also helping us expand our efforts to inspire future generations across the globe.”

The International Tennis Hall of Fame is a non-profit organization based in Newport, Rhode Island, dedicated to preserving tennis history and celebrating the sport’s champions. Induction into the Hall of Fame is considered the Ultimate Honor in Tennis, with 272 Hall of Famers representing 28 nations honored to date. For more information, visit tennisfame.com.

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Source: International Tennis Hall of Fame. Photo credit (top): International Tennis Hall of Fame.


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