An inside look at the ATP's commitment to sustainability
Aug 25, 2024
The ATP recently announced the publication of its first Sustainability Report, offering an in-depth look at the ATP’s ongoing commitment to sustainability through the ATP Serves program.
The report provides insight into the ATP’s strategy for addressing its climate impact, an overview of key initiatives implemented to date and a look ahead at future actions.
“Sustainability, often framed in terms of fear and urgency, is, at its core, an opportunity – to innovate, to forge new partnerships and to inspire. Our inaugural sustainability report celebrates the strides we've made, the milestones we've reached and the journey ahead,” explains ATP CEO Massimo Calvelli.
Source: ATP Tour
Highlights include:
- A deep dive into the award-winning ATP Carbon Tracker app developed in collaboration with Infosys.
- The Nitto ATP Finals as a showcase for sustainability innovation.
- ATP’s 2030 and 2040 emissions targets under UN Sports for Climate Action.
- Sustainability wins on the ATP Challenger Tour, reducing impact and improving player welfare.
- Partner collaborations to reduce single-use plastics, promote eco-friendly transportation, and drive sustainable innovation on Tour.
- Efforts to reduce the impact of staff travel.
- Fan-facing initiatives designed to increase awareness and participation in sustainability efforts.
In response to the report, Sector Engagement Lead at UN Climate Change Lindita Xhaferi-Salihu commented, “The publication of ATP’s first-ever Sustainability Report is an important step in its climate action journey and commitment to transparency. It’s inspiring to see the innovations that ATP has implemented across the tennis ecosystem, and its ambitious plans to build upon them.”
The 2023 ATP Serves Sustainability Report is available here and at https://serves.atptour.com/.
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Source: ATP Tour. Top photo: flou gaupr on Unsplash.